AI Insights · Timothy · January 2022
Top 5 Health and Fitness Apps on Android in New Zealand Q4 2021
Explore the performance of the top 5 health and fitness apps on the Android platform in New Zealand during Q4 2021, including trends in downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 health and fitness apps on Android in New Zealand showcased varied performance in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive view of the trends for these popular apps.
Headspace: Meditation & Sleep experienced fluctuations in its weekly revenue, peaking at approximately $4.2K in early November and ending the quarter around $2.8K. Weekly downloads saw a significant drop from 966 in late September to 120 by the end of December. Active users also declined from 9.7K to around 6.6K over the same period.
Fitbit maintained a steady revenue trend with notable peaks in late November and December, reaching nearly $4.8K. Downloads surged in the final week of December to 1.6K, reflecting a significant increase from earlier weeks. Active users remained relatively stable, fluctuating slightly but ending the quarter around 28.8K.
MyFitnessPal: Calorie Counter showed consistency in its weekly revenue, with minor peaks and a high of $3.8K in late November. Downloads peaked mid-October at 1.5K but generally declined towards the end of the quarter. Active users saw a slight drop from 12.8K in mid-October to around 10.4K by the end of December.
Strava: Run, Bike, Hike had a diverse revenue pattern, with a notable peak of $3K in late December. Downloads fluctuated, with a significant rise in the final week to 786. Active users remained stable, ending the quarter at approximately 15.5K.
Flo Period & Pregnancy Tracker saw its revenue peak at $3.8K in late November. Downloads varied, reaching a high of 1.3K in the last week of December. Active users showed minor fluctuations but stayed around 27K throughout the quarter.
For more detailed insights, visit Sensor Tower.